WHO WE ARE
The Batra Group are a highly diversified Global organization with interests in brand licensing, design, sourcing and distribution.
We cover EMEA for licensed brands, and source and supply products on a FOB basis for the rest of the world.
The business is 100% family owned and built on the strongest of business foundations formed around a group of core values.
74+YEARS IN BUSINESS
WE BUILD BRANDS
From cradle to grave, design
to market, concept to creation,
we are proud owners
of multiple brands.
We build brands utilising our
in-house skills, professional experience,
market research and strong
partnerships and collaborations.
E-commerce ensures we digitally market
and communicate all our brands true DNA
and product values whilst we strategically
grow brands awareness with consumers.
DESIGN & SOURCING
Offering a wealth of design skills,
market innovation and sourcing experience
we create a full brand and product story
with integrity and proven success.
The mission of the Batra Group is to evolve, transform and reimagine global brands through innovative business strategy,
powerful storytelling, compelling relevant content and immersive emotional experiences.
Our global brand portfolio spans the luxury fashion, urban street, sport active and outdoor lifestyle sectors.
- Fila7 October 2021
- Juicy Couture7 October 2021
- Russell Athletic7 October 2021
- Russell Athletic Sport7 October 2021
- SERGIO TACCHINI7 October 2021
- HI-TEC7 October 2021
- HI-TEC HTS747 October 2021
- Pony7 October 2021
- MAGNUM7 October 2021
- TONY HAWK7 October 2021
- Farah8 October 2021
- Original Penguin9 October 2021
- Rampant Sporting10 October 2021
- Trainer Spotter11 October 2021
- Stirling Cooper12 October 2021
- Urban Stone12 October 2021
The Batra Group Digital Marketing strategy for all brands focuses on the creation of exciting social media brand and product content.
We are extremely proud of our in house talent and ability to story tell whilst promoting seasonal style trends, campaigns and the performance function of products.
OUR MORE ENVIRONMENTALLY CONSIDERED FUTURE.
The footwear, clothing and accessories we sell, along with the general nature of our business, combine to create an environmental and social footprint, this is an inescapable reality. Avoiding in
every way any “greenwash” communication, we are exploring the various courses of action that can be taken both immediately and future planning to reduce our environmental footprint.
We are determined to ensure we are part of the solution and have a considered and honest environmental strategy in place for all our business functions.
THE BATRA FOUNDATION
The Batra Foundation is the identity for all the Batra Groups charitable work that underpins the organization. There are multiple trusts that the Batra Group use to invest in local communities that support the welfare, environment and overall care towards others. Our main focus of these charitable investments are to investment and promote within the surrounding communities: