WHO WE ARE
The Batra Group are a highly diversified Global organization with interests in brand licensing, design, sourcing and distribution.
We cover EMEA for licensed brands, and source and supply products on a FOB basis for the rest of the world.
The business is 100% family owned and built on the strongest of business foundations formed around a group of core values.
100%
FAMILY OWNED25+
BRANDS400+
PARTNERS5000+
RETAIL DOORS1M+
GROUPED SOCIALFOLLOWING
74+
YEARS IN BUSINESSWE BUILD BRANDS
BRAND LISCENSING
From cradle to grave, design
to market, concept to creation,
we are proud owners
of multiple brands.
BRAND LICENSING
We build brands utilising our
in-house skills, professional experience,
market research and strong
partnerships and collaborations.
E-COMMERCE
E-commerce ensures we digitally market
and communicate all our brands true DNA
and product values whilst we strategically
grow brands awareness with consumers.
DESIGN & SOURCING
Offering a wealth of design skills,
market innovation and sourcing experience
we create a full brand and product story
with integrity and proven success.
OUR BRANDS
The mission of the Batra Group is to evolve, transform and reimagine global brands through innovative business strategy,
powerful storytelling, compelling relevant content and immersive emotional experiences.
Our global brand portfolio spans the luxury fashion, urban street, sport active and outdoor lifestyle sectors.
- Fila7 October 2021
Fila - Juicy Couture7 October 2021
Juicy Couture - Russell Athletic7 October 2021
Russell Athletic - Russell Athletic Sport7 October 2021
Russell Athletic Sport - SERGIO TACCHINI7 October 2021
SERGIO TACCHINI - HI-TEC7 October 2021
HI-TEC - HI-TEC HTS747 October 2021
HI-TEC HTS74 - Pony7 October 2021
Pony - MAGNUM7 October 2021
MAGNUM - TONY HAWK7 October 2021
TONY HAWK - Farah8 October 2021
Farah - Original Penguin9 October 2021
Original Penguin - Rampant Sporting10 October 2021
Rampant Sporting - Trainer Spotter11 October 2021
Trainer Spotter - Stirling Cooper12 October 2021
Stirling Cooper - Urban Stone12 October 2021
Urban Stone
SOCIAL NEWS
The Batra Group Digital Marketing strategy for all brands focuses on the creation of exciting social media brand and product content.
We are extremely proud of our in house talent and ability to story tell whilst promoting seasonal style trends, campaigns and the performance function of products.
#ariesxjuicycouture
📸 @natwinter_
AVAILABLE TO SHOP NOW
www.juicycouture.co.uk
#JC #JuicyCoutureUK
@milaribarker WEARS #ariesxjuicycouture
SHOP NOW
www.juicycouture.co.uk
#JC #JuicyCoutureUK
We are the recommended walking boot brand of the @dofeuk - The Duke of Edinburgh`s Award and are extremely proud to offer a varied selection of tried, tested and approved waterproof walking boots 🥾🥾🥾
View our full #DofE collection here https://hi-tec.co.uk/collections/dofe ⭐️⭐️⭐️⭐️⭐️
@natwinter_ WEARS #ariesxjuicycouture
SHOP NOW
www.juicycouture.co.uk
#JC #JuicyCoutureUK
@gabbriette FOR JUICY COUTURE UK
SS23 COLLECTION
SHOP NOW
www.juicycouture.co.uk
#JC #JuicyCoutureUK
Celebrate your Queen this Mother`s Day, with our Gift Guide now.
@smintydrop @gothykendoll
https://juicycouture.co.uk/collections/mothers-day
#JuicyCoutureUK #JC
Celebrate your Queen this Mother`s Day, with our Gift Guide now.
@smintydrop @gothykendoll
https://juicycouture.co.uk/collections/mothers-day
#JuicyCoutureUK #JC
#FILA meets Daniel Freeman @danieldavidfreeman
Our third and final artist is Daniel David Freeman who we shot at his London home and studio. The film sees Daniel bringing his materials back to his flat before commencing a piece of work. Projectors displaying Daniels’s adaptation of the FILA logo flood the room as he talks through his inspirations and what creativity means to him. Daniel is seen painting on glass alongside demonstrating skilful penmanship by drawing minute details within a piece of FILA artwork 💫
Director @jasmina_wood
DP @christ0f
Editor @longboijumps
Music @thifisherdotcom
Production @charlie__rs @nick_byam Chorloi Mak
#ArtofFila #DanielFreeman
For our Art of Fila Spring/Summer 23 Campaign, #FILA spent the day with three UK artists to showcase and explore their processes and inspirations. 🎨
Within each artist’s respective studio, FILA explored a “day in the life” as they created a piece of FILA artwork through their individual techniques and specialised mediums.
Through a series of films and images, FILA shines a light on what it means to be an artist in Britain today 💫
#FILA meets @danieldavidfreeman
Photography @louisbever
Photography Assistant @mylowe_
H&MU @lougoodsonmakeup
Production @charlie__rs @nick_byam Chorloi Mak
#ArtofFila
@6kenza & her mum 💞
Celebrate your icon this Mother`s Day with our iconic tracksuits.
Shop our Mother`s Day Gift Guide now.
https://juicycouture.co.uk/collections/mothers-day
#JuicyCoutureUK #JC
@6kenza & her mum 💞
Celebrate your icon this Mother`s Day with our iconic tracksuits.
Shop our Mother`s Day Gift Guide now.
https://juicycouture.co.uk/collections/mothers-day
#JuicyCoutureUK #JC
#FILA meets Winnie Hall @winnie_hall
Our second film sees London based artist, Winnie Hall within her studio, OOF Gallery located at Tottenham Hotspur FC stadium. A nod to the tongue in cheek nature of Winnie’s work. Winnie talks through her daily inspirations of humour within British culture and how she draws inspiration from those themes. Winnie is seen painting on canvas figures forming the iconic FILA F Box logo throughout the film, culminating in a finished artwork displayed on her mantle 💫
Director @jasmina_wood
DP @christ0f
Editor @longboijumps
Music @thifisherdotcom
Production @charlie__rs @nick_byam Chorloi Mak
#ArtofFila #WinnieHall
For our Spring/Summer 23 Art of Fila Campaign, FILA spent the day with three UK artists to showcase and explore their processes and inspirations 🎨
Within each artist respective studio, FILA explored a “day in the life” as they created a piece of FILA artwork through their individual techniques and specialised mediums.
Through a series of films and images, FILA shines a light on what it means to be an artist in Britain today 💫
#FILA meets @winnie_hall
Photography @louisbever
Photography Assistant @lucasfothergill
H&MU @laicreates
Nails @_arjenesisnails
Production @charlie__rs @nick_byam Chorloi Mak
#ArtofFila
@vickygrout & her Mama 🥰
Celebrate your icon this Mother`s Day with our iconic tracksuits.
Shop our Mother`s Day Gift Guide now.
https://juicycouture.co.uk/collections/mothers-day
#JuicyCoutureUK #JC
#FILA meets Trackie McLeod @trackiemcleod
The Glaswegian artist Trackie McLeod narrates a powerful self-written poem inspired by heritage, culture and childhood nostalgia 💫
Director @jasmina_wood
DOP @christ0f
Editor @amusethebutcher
Music @thifisherdotcom
Production @charlie__rs @nick_byam @libertycarrington Chorloi Mak
#ArtofFila #TrackieMcLeod
@vickygrout & her Mama 🥰
Celebrate your icon this Mother`s Day with our iconic tracksuits.
Shop our Mother`s Day Gift Guide now.
https://juicycouture.co.uk/collections/mothers-day
#JuicyCoutureUK #JC
For our Art of Fila Spring/Summer 23 Campaign, #FILA spent the day with three UK artists to showcase and explore their processes and inspirations. 🎨
Within each artist’s respective studio, FILA explored a “day in the life” as they created a piece of FILA artwork through their individual techniques and specialised mediums.
Through a series of films and images, FILA shines a light on what it means to be an artist in Britain today 💫
#FILA meets @trackiemcleod
Photography @louisbever
Photography Assistant @maxcgranger
Production @charlie__rs @nick_byam @libertycarrington Chorloi Mak
#ArtofFila
@dofeuk recommended 🥇🥈🥉 Bandera II Waterproof walking boots 💦🥾💦🥾#walkingboots @hitec #dofe
PROJECT ZERO
OUR MORE ENVIRONMENTALLY CONSIDERED FUTURE.
The footwear, clothing and accessories we sell, along with the general nature of our business, combine to create an environmental and social footprint, this is an inescapable reality. Avoiding in
every way any “greenwash” communication, we are exploring the various courses of action that can be taken both immediately and future planning to reduce our environmental footprint.
We are determined to ensure we are part of the solution and have a considered and honest environmental strategy in place for all our business functions.
THE BATRA FOUNDATION
The Batra Foundation is the identity for all the Batra Groups charitable work that underpins the organization. There are multiple trusts that the Batra Group use to invest in local communities that support the welfare, environment and overall care towards others. Our main focus of these charitable investments are to investment and promote within the surrounding communities:
